Does your Design tell a story

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by Kshitiz Anand on Tuesday, February 26, 2013

Section
Visual Arts + Design

Session type
Workshop

Technical level
Intermediate

Objective

As an entrepreneur, a product manager, or as a developer you need to be able to tell stories through the products you make. But often you keep expecting (or wait to hire) a designer to create the story for you. But it doesn't need to be so. When you best understand your philosophy and product then why wait for someone else to make a consumable story out of it. The workshop aims to give you some simple insights into the art of story telling or in other words the art of design itself.

Description

We have all loved stories ever since we were kids. We all have the art of story telling hidden in us. We all can differentiate the good ones from the bad ones, the engaging ones from the boring ones. Design is nothing but the same art of story telling juxtaposed in another medium.

As an entrepreneur, a product manager, or as a developer you need to be able to tell stories through the products you make. But often you keep expecting (or wait to hire) a designer to create the story for you. But it doesn't need to be so. When you best understand your philosophy and product then why wait for someone else to make a consumable story out of it.

I'll give you some simple insights into the art of story telling or in other words the art of design itself. My inspirations come from varied sources that include classical philosophy, the natural world, the history of art, design and technology.

Requirements

Passion to learn and hear stories.

Speaker bio

Kshitiz currently heads the India operations of the French Design School : LÉcole de design Nantes Atlantique in Bangalore, as the Dean and Director. He received his Masters in Interaction Design from Indiana University, Bloomington, USA and his Bachelors in Design with a specialisation in Communication Design from Indian Institute of Technology (IIT), Guwahati. He is been in the Design industry for over 12 years now, as a student, professional, running a design consulting business and Design entrepreneur and currently running a Design school. He is on the board of numerous startups and offers consulting to many others on the importance of design. Armed with the experience of working in organizations in India and in the US, he continues to explore new grounds in design pedagogy, user experience design and communication design.

His area of interest and research in particular is Design for Social Impact . An example of it is the project Pick Me, Click Me, Educate Me! which he runs in Bihar on improving the quality of primary school education in government schools. As a visiting lecturer to numerous colleges, he lectures and takes workshops in design and photography.

Taking aspects of design to be core, his talks are a mix of history, academic inputs, business acumen and stories from travel. He is been invited to speak at numerous corporates, colleges and events on Design, Photography, Entrepreneurship. He has spoken at a couple of TEDx events too.

He is also the co-producer of the Bangalore chapter of Open Show, a photography event aimed at promoting the art of storytelling and engaging in discussions around photography.