by ramesh elamathi on Monday, September 4, 2017
- Fringe & Geekery
- Session type
- Lightning Talk
- Technical level
Commercials are not just selling products or services. Now they change the way people think and behave. They set the tone, bit-by-bit.
This talks is about how we can remain conscious about these commercials and claim our life back.
I never thought that the 5-second commercials would set the tone of my own life without me realising it.
One day i sat at home and saw what are all we have. And to my amazement, I find things that are being repeatedly advertised.
So I went ahead and checked with the friends. I could see a similar pattern everywhere. More interestingly, the commercials also alter the way we think, apart from the wares they are selling. The mindset itself is being altered bit-by-bit.
Everyone can attend
I am a Journalist turned Software Engineer turned Entreprenuer, running a 1.5-year old business with a turnover of Rs. 1 crore. Have a variety of interests and read a lot. I am more interested in studying consumer behaviour.
In the process of becoming an entreprenuer, there are a lots of interesting persons and perspectives that shaped and made me what I am today. Hope this makes me an eligible person to talk 5 minutes about commercials